The Plymouth automobile was introduced at in 1928. It was Chrysler Corporation's first entry in the low-priced field. The original logo featured a rear view of the ship Mayflower which landed in Plymouth, Massachusetts, but the brand name came from the Plymouth Cordage Company, due to the popularity of its twine among farmers.
For much of its life, Plymouth was one of the top-selling American automobile brands; it, together with Chevrolet and Ford, was commonly referred to as the "low-priced three" marques in the American market. Plymouth almost surpassed Ford in 1940 and 1941 as the second-most popular make of automobiles in the U.S.
As the performance car market segment expanded during the late 1960s and early 1970s, Plymouth participated and produced some of the most memorable models. Many consider the Barracuda fastback of 1964 to be the first of Plymouth's sporty cars. For 1967, Plymouth introduced the GTX, that could be ordered with either the Super Commando 440, or Hemi 426 V8. In 1968 the Road Runner, which featured a bench seat and minimal interior and exterior trim, but was available with Chrysler's big-block engines and a floor-mounted four-speed manual transmission. The Barracuda, became a top-tier muscle car in 1968-'69 when it was made available with the 426 Hemi and 440 big block engines, respectively, - putting it in contention with America's most powerful muscle cars. Throughout this period, the brand also competed heavily in professional automobile racing. Their foremost success stories come from racing icon Richard Petty's career with Plymouth in NASCAR; Dan Gurney, who raced a 'Cuda as part of the All American Racers in numerous Trans Am events; and Sox and Martin, one of the most well-known drag-racing teams of the period, only raced Plymouths after 1964. The GTX, Barracuda/'Cuda, and Road Runner continued into the 1970s, but as that decade wore on, emissions and safety regulations, spelled death for the majority of Plymouth's muscle-car brands.
The Prowler, a hot rod-styled sports car, which was to be the last model unique to Plymouth, though the Chrysler PT Cruiser was conceived as a concept unique to Plymouth before production commenced as a Chrysler model. Both models had similar front-end styling, suggesting Chrysler intended a retro styling theme for the Plymouth brand. The final Plymouth, a Neon, was assembled on June 28, 2001