1968 Plymouth Road Runner Apparel and Accessories by Legend Lines
The earliest of the 1968 models were available only as 2-door pillared coupes, but later in the model year a 2-door hardtop model was offered. It was developed as a mid-priced car and was placed between the Satellite and Belvedere model line up. The Road Runner was light and the interior was spartan with a basic vinyl bench seat, lacking even carpets in early models, and only few options were available - such as power steering and front disc brakes, AM radio, air conditioning (except with the 426 Hemi) and automatic transmission. A floor-mounted shifter (for the four-speed) featured only a rubber boot and no console so that a bench seat could be used. The standard engine was an exclusive 383 cu in (6.3 L) "Roadrunner" V8 engine rated at 335 bhp or the optional 426 CID Hemi rated at 425 bhp. Plymouth expected to sell about 20,000 units in 1968; actual sales numbered around 45,000. This placed the Road Runner third in sales among muscle cars with only the Pontiac GTO and Chevy's SS-396 Chevelle outselling it. Dodge debuted the Road Runner's cousin, the Super Bee, as a mid-1968 offering after seeing Plymouth's success with the Road Runner.