International Harvester Scout I Apparel and Accessories by Legend Lines
The International Harvester Company (IHC and later IH) was a U.S. manufacturer of agricultural machinery, construction equipment, trucks, and household and commercial products, that was born as early as 1830 . By 1930, IH was very successful and enjoyed a sales lead in tractors and related equipment that continued through much of the 1940s and 1950s, despite stiff competition. Throughout the 60s & 70s, despite good sales, IH's profit margins remained slim. In 1979 IH named a new CEO, who was determined to improve profit margins. By the end of the year, IH profits were at their highest in 10 years, but cash reserves were still too low. Union members became increasingly irate over production cutbacks and other cost-cutting measures which led to a strike. The strike lasted approximately six months. When it ended, IH had lost almost $600 million (over $2 billion today). By 1981 the company's finances were at their lowest point ever. Things only got worse until 1984, when the bitter end came and started the Legend.